A company is looking for a Senior Manager, Paid Media to lead and evolve performance marketing strategies.Key ResponsibilitiesDevelop and execute a comprehensive paid media strategy across various platformsManage budget allocation and investment strategy to drive growth and profitabilityLead and scale a high-performing paid media team while ensuring cross-functional alignmentRequired QualificationsBachelor's degree in a related field (e.g., Marketing, Communications, Business, or Analytics)5+ years of experience in leading paid media strategy for B2C eCommerce brandsProven senior-level experience with budget ownership and cross-functional influenceDeep expertise across paid media platforms including Meta, Google, and TikTokExperience in scaling upper-funnel acquisition channels such as Connected TV and podcast advertising